Creating Marketing Plans for Clients

As the saying goes, "A Picture can paint a thousand words". A client can be told that certain things need to be done in order to obtain a goal. However they may not always believe those words because they cannot see it. It is easier to sell an idea by providing images of actions that need to be taken. For Music Artist, we provided Marketing Plans that showed what needed to be taken in order to make them relevant. I provided examples of what their competition has done in order to make it obvious that they were behind. I showed that those steps can be re-engineered to fit their name/brand. Most up-and-coming music artist do not have websites, merchandise, proper SEO or are not strategically posting on social media.

Here is an image of a slide from a Marketing Plan.